Toggle menu
madebySi

More than TV

Turkcell TV+

Background

In a world so connected that sometimes feels disconnected, pause for a second and gather those that really matter to you and experience the joy of watching TV together.

Each one of us is unique and we celebrate uniqueness. But we all have things in common that bring us together and connect us in unexpected ways so we become more.

1-tvplus-detail

Role

As Design lead I helped the team establish design principles to drive rich interactive experiences throughout the platform.

2-tvplus-detail

Experience

Delivering a rich viewing experience that goes beyond the screen, supported by conversations and moments that build excitement and anticipation.

3-tvplus-detail

Visual language

The UI iconography is built from the logo, keeping a visual consistency that will make the brand instantly recognisable.

4-tvplus-detail

TV+ platform

Show's, movies and sporting events that are curated, relevant and personalised to you as well as your groups.

5-tvplus-detail

TV+ player

With added features, refined UI and fluid interaction the player becomes more engaging and easy to use.

6-tvplus-detail

Stay connected

Groups allow for friends and family to share and watch shows and movies that are personalised and tailored to everyone's shared interests.

7-tvplus-detail

Design system

Using 6 master templates the brand will flex from pure brand to content heavy communications.

8-tvplus-detail

Comms

Content, brand and tone of voice play an equal role. Focusing on character imagery whilst telling engaging stories.

9-tvplus-detail
  • Client

    Turkcell TV+

  • Role

    Design Lead

  • Agency

    R/GA